Google AI Overview: What It Is, How It Works & What It Means for SEO and Ads
In 2024, Google rolled out one of the most transformative updates to its search experience since its inception: AI Overviews. As part of Google’s broader Search Generative Experience (SGE) initiative, AI Overviews mark a significant shift toward a more intelligent, conversational, and generative search experience. Instead of a list of blue links, users now see…